So Mattel is trying really hard to show us that Barbie is still relevant. I suppose they think cultural diversity is part of that plan. 
How many things can you find wrong with this picture?
Offhand, I see a black girl with ridiculously straightened hair, and an Asian girl with a T-shirt that looks like they ran an internal contest for “best stereotype.”
When somebody who thinks cultural appropriation is a woman shaming scam notices this stuff, you can be sure the target audience ain’t buyin’ it either.